CULVER'S SOCIAL AND MARKETING PERSONAL RELEASE
Culver’s recently sought your permission to use certain photo, video and/or copy content ("Content") that you posted on social media on Culver's social media platforms, websites and marketing materials. To complete the process, we need you to agree to the following terms and conditions, which formally grants Culver's permission to use the Content.
Please review the following release terms and reply to the message you received from Culver's or its advertising partner with the hashtag #HeyCulvers. By replying with the #HeyCulvers hashtag, you are agreeing to the release terms described below. If you have any questions before accepting this release, please contact the Culver's representative with whom you have been corresponding.
For good and valuable consideration, including the opportunity to participate in Culver's social media program, I hereby grant to Culver Franchising System, LLC, and its affiliates and advertising partners, and Culver's subsidiaries and successors (collectively "Culver's") permission to use the Content as well as my appearance, performance, name and/or voice, opinions, and biographic information (the "Performance") contained in the Content on Culver's social media (such as Facebook, Instagram, Twitter, TikTok or other social media platforms), Culver's website and Culver's marketing materials including but not limited to online, television, in-store and printed marketing materials and advertising.
You acknowledge that such permission granted in this release will be perpetual, worldwide and without financial compensation or royalties. While you will retain the copyright to the Content, you acknowledge that Culver's will own the copyright to its marketing materials, advertising and social media posts that may incorporate your Content. You acknowledge that Culver's has no obligation to use your Content, but that if Culver's does use this Content, Culver's may edit, crop, color-correct or otherwise modify your Content or combine your Content with other content, such as text, graphics, artwork or other kinds of media content. You agree that Culver's may use your Content in any manner or media whatsoever, known or unknown, for purposes of publicity, advertising and sales promotion of Culver's products and/or services.
Finally, you represent and agree that you are the owner of the photo and/or video and have the right to grant Culver's the permissions described above. If the Content includes individuals who are under the age of 18 years, you represent that you are the parent or legal guardian of such individuals and have the authority to grant permission to Culver's on their behalf.