Delicious Rewards Program

General

What is Delicious Rewards?

Delicious Rewards is the Culver’s loyalty program that allows members to earn 10 points for every $1 spent at Culver’s restaurants and on the Culver’s website and app – and redeem those points for free menu items. It’s our way of thanking you for being a loyal fan.

Why should I join Delicious Rewards?

With Culver’s Delicious Rewards, you’ll be rewarded simply for enjoying Culver’s. Not only will you receive 10 points for every $1 you spend in a restaurant or online, we’ll also celebrate YOU with free treats on your birthday and half birthday along with more special offers and surprises throughout the year!

How do I sign up for Delicious Rewards?

Signing up for Delicious Rewards is easy! Visit www.culvers.com/delicious-rewards or scan a QR code at your local restaurant. Fill in your phone number or sign up with your Google or Apple account to start earning 10 points for every $1 you spend in Culver’s restaurants or on the Culver’s website and app. Add your ingredient preferences, dietary restrictions, favorite Flavors of the Day and Favorite restaurants for a truly customized Delicious Rewards experience. Add your birthday for special birthday and half-birthday treats.

How do I earn Delicious Rewards points?

For Delicious Rewards members, earning points is as simple as ordering your favorite menu items from Culver’s. After signing up for the program, be sure to check in by scanning your membership QR code at the counter or drive-thru window of any Culver’s restaurant or by signing in online or in the Culver’s app before completing your order. For every $1 you spend on Culver’s menu items, you’ll earn 10 Delicious Rewards points; rounded up to the nearest dime. For example $2.22 rounds up to $2.30 = 23 Delicious Rewards points or $4.95 rounds up to $5.00 = 50 Delicious Rewards points.

(Third-party delivery orders and Culver’s Gift Cards are not eligible for points earning.)

How do I redeem Delicious Rewards points?

When you’ve earned 500 or more Delicious Rewards points, you may start redeeming your points for rewards. To turn your points into rewards, sign in to your account via the Culver’s website or app. In your account center, you will see your current points balance, your current active rewards, and items available to redeem. When you select an item to redeem, tap the “redeem” button to add to your active rewards, or “send gift” to gift your reward to another Delicious Rewards member. You’ll have 14 days to use your active rewards, after which time they will revert back to points.

To use an active reward online/in the Culver’s app, tap on the active reward in your account center and tap “Apply Coupon.” Add the item to your order and continue ordering and checking out.

To use your active reward in a Culver’s restaurant, scan your membership QR code at the counter, proceed to order the item selected as your active reward (along with any other items you would like to order), and then tap “scan code” on the active reward in your app and scan the redemption QR code. Alternatively, you may tell the cashier your Reward Code.

To use your active reward in a Culver’s drive-thru, place your order at the menu board, including the item you would like to redeem, and drive to the window. When at the window, scan your membership QR code. Next, scan your redemption QR code. Alternatively, you may tell the team member your Reward Code.

You may only redeem one active reward per transaction.

What can I get for my Delicious Rewards points?

Points can be redeemed for rewards* such as free menu items shown in the account center.

*Rewards are subject to change. See more Terms and Conditions.

When do my points expire?

Delicious Rewards points expire 365 days after they are earned.

When do my rewards expire?

Active rewards expire 14 days after they are acquired via point redemption. When active rewards expire, they revert back to points in your Delicious Rewards account.

Is there a limit to points earning?

The only limit to Delicious Rewards points earning is that you must claim the points for a transaction within 30 days of the transaction. Points may take up to 24 hours to be added to your account. Accounts may be flagged and the account holder notified if any potentially fraudulent transactions or abusive activity is observed.

As outlined in our Terms and Conditions, Culver’s does reserve the right to suspend a guest’s Delicious Rewards account if fraudulent or abusive activity is suspected.

I forgot to scan/check in, can I still earn points?

If you placed an order online or in the Culver’s app, or if you have your register receipt or kitchen ticket, you should be able to access your “Order ID.” Our Delicious Rewards support team can add your points retroactively. Contact us at rewards@culvers.com with the following information:

• Phone number
• Email address
• Order location (with restaurant number)
• Order total
• Order date
• Order time
• Order ID

Please note: we can only add points for orders that occurred less than 30 days prior.

Account Management

I want to change my email/phone

Unfortunately, we cannot update your email address or phone number on your Delicious Rewards account. If you’d like to create a new account, you may do so with your updated contact information.

If you need further assistance, please contact us at rewards@culvers.com.

Can I change my birthday?

We’re sorry, you cannot change your birthday in your Delicious Rewards account.

I can’t log in to my Rewards Account

We’d be happy to verify the email address/phone number associated with your account. When signing in, be sure to input the most recent passcode sent via SMS or email to access your account. It may take up to a minute to send, so pay close attention to the timestamp on the message to ensure you’re using the most recent code.

I want to unsubscribe from Email, SMS, Push

You can unsubscribe from Culver’s email communications by clicking the “unsubscribe” link in our emails or in your account on the Culver’s Website or app. Visit “Communications” and toggle off Culver’s Marketing Emails and/or Favorite Local Restaurants. You can unsubscribe from Push notifications in the “Communications” section as well, or by going to the settings for your Culver’s app, notifications and turning off notifications. You can unsubscribe from SMS by responding “STOP” to any Culver’s text message.

I need to change my favorite location(s), Flavors of the Day or menu preferences

You can update your favorite locations(s), Flavors of the Day and menu preferences at Culvers.com/account or in the Culver’s App. Go to the “Favorites” section and select “Favorite Locations.” From there you can add a location (by searching by zip or city and clicking the heart icon) or select an existing location to delete it, contact the restaurant or see that restaurant’s Flavor of the Day calendar.

You also may subscribe or unsubscribe from that location’s emails in the “Communications” tab of your account.

Similarly, visit the “Favorites” section and click the heart icon to add or remove a favorite Flavor of the Day.

You may also toggle on/off your menu preferences in the “Favorites” section by clicking on the descriptors.

I want to delete my account

To delete your Delicious Rewards account, log into your account at Culvers.com/account or in the Culver’s app. Tap “Personal Info” and then tap your name. There is a link on the bottom to “Delete Account.” Completing this step will remove you from our Delicious Rewards program, and delete any history, points or rewards in the account. You will receive a confirmation message when your account has been deleted.

Troubleshooting

I don’t have a Loyalty Code receipt

We’re sorry, without an order number from either your online order confirmation, kitchen receipt or your Loyalty Summary code on the payment receipt, we cannot append points to your account.

My coupon didn’t work

Any rewards are available to redeem online or in-restaurant for up to 14 days from when you add them to your account. If you don’t redeem within 14 days, those rewards will revert back to points, and those points will be added back to your account. Additionally, we’re only able to accept one reward coupon at a time (in restaurant or online) and our system may require a wait period between coupon redemptions from the same account.

Please redeem your points for rewards prior to placing your order. In the restaurant/at the drive-thru, simply scan your reward QR code prior to paying to apply your reward to your order. If ordering on the app/website, please ensure that a qualifying item is added to your order. Many Rewards do not allow substitutions, so just be sure that you’re adding the correct item and size for redemption.

If you’re still having issues redeeming a coupon, we’d be happy to look into it for you!

My points balance is wrong

To view your points earning and rewards redeeming history, visit your Rewards Center at Culvers.com/Rewards or in your Rewards Center in the Culver’s app. There, you’ll be able to review your earning and redemption history.

You will earn 10 points for every $1 you spend at Culver’s. We’ll occasionally have special events/offers/boosts that allow you to earn more. Points expire 1 year (365 days) after earning/gifting. Additionally, if you do not use a redeemed reward within 14 days of redemption, the reward will be reverted to points and those points will be transferred back into your account.

Why didn’t I get points for my order?

Our system does have some limitations when it comes to points earning. If you forgot to scan/sign in, you may only use the “Forgot to scan” feature for up to 30-days post order. We also do not award points on the purchase of Gift Cards, Digital Gift Cards, delivery orders or on items redeemed for $0 (ie: Rewards).

Additionally, we reserve the right to limit points earning events to 3 orders in a single day (24 hours) and may limit tickets to $100. If you feel that your points earning was limited unnecessarily, we’d be happy to look into it for you.

I didn’t get my birthday (or half birthday) email

Your birthday treat (a free single create your own dish with two toppings) should automatically be applied to your Delicious Rewards account on the 1^st day of your birthday month and on the first day of your half-birthday month. Check your Rewards Account to see if your gift has been applied. Your gift is valid for the entire month that your birthday lands in.

If your gift was not applied, we’d be happy to look into it for you!

I didn’t get my welcome coupon

Your 25% Welcome Offer should appear in your Delicious Rewards account within an hour of signing up. Check your Rewards Account to see if your offer has been applied. The Welcome Offer is valid up to 2 weeks after issuance.